Selasa, 20 Agustus 2013

Steak Ninjas 1 Page Business Plan

Steak on food trucks Business Plan

Steak Ninjas 1 Page Business Plan



Overview

Steak Ninjas has a clear business objective to develop, produce, promote and distribute Steak on food trucks products and services. These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Steak Ninjas has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Location. This is a critical issue for our selected target market of Students.

The Value Proposition

Steak Ninjas is uniquely positioned to deliver value to Students. "Steak Ninjas will serve tasty steak in 5mins." In order to be deliver on this value proposition, we Good cook and team. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Steak on food trucks market. We consider our key competitors to be: Humble Chef. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Humble Chef by different type of menu.


Key Strategies

Over the next 6 months our focus will be to 1. Quicker service

2. Location. This task will be undertaken in the context of our broader strategy to 1. Specific menu

2. Pricing . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 customers Set trending on IG and social media Expansion /new food truck

About this document
Steak on food trucks Business Plan
This document was created by Mior of Steak Ninjas using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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