SMG Mobile Phone Accessories 1 Page Business Plan
Overview
SMG Mobile Phone Accessories has a clear business objective to develop, produce, promote and distribute Mobile phone battery, charger, earphone, Desktop charger products. These products have been developed over 4 Years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
SMG Mobile Phone Accessories has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Supply and demand and improve the quality of product. This is a critical issue for our selected target market of Middle class.
The Value Proposition
SMG Mobile Phone Accessories is uniquely positioned to deliver value to Middle class. "SMG Mobile Phone Accessories will Provide best quality product at very competitive price." In order to be deliver on this value proposition, we Our professional marketing team always check what customer look into a product to help them sell them easily with more profit. E.g. By putting the product luxury looking packaging.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Mobile phone battery, charger, earphone, Desktop charger market. We consider our key competitors to be: AMB, A.T Alfa and HKT
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with AMB, A.T Alfa and HKT
by SMG Platinum series battery comes higher mah.
Key Strategies
Over the next 6 months our focus will be to Find more customers to increase sales and select some new products to raise profit. This task will be undertaken in the context of our broader strategy to Expand into new products . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 50 distributors in 1 year Add new products into SMG brand Get more budget for advertisement
About this document
Mobile phone battery, charger, earphone, Desktop charger Business Plan
This document was created by Waqas of SMG Mobile Phone Accessories using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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