Natural Vibe 1 Page Business Plan

Health Fitness Massage Nutrition Business Plan

Natural Vibe 1 Page Business Plan

Overview

Natural Vibe has a clear business objective to develop, produce, promote and distribute Health Fitness Massage Nutrition products and services. These products and services have been developed over 2 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Natural Vibe has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as A simple approach to health and fitness. This is a critical issue for our selected target market of People with health problems.

The Value Proposition

Natural Vibe is uniquely positioned to deliver value to People with health problems. "Natural Vibe will Provide a simple framework for personal health and fitness." In order to be deliver on this value proposition, we We simplify nutrition, posture and fitness into laymans terms. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Health Fitness Massage Nutrition market. We consider our key competitors to be: Local gyms, PTs, Nutritionists. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Local gyms, PTs, Nutritionists by Simple, value for money, easy to follow rules.

Key Strategies

Over the next 6 months our focus will be to Market services locally. This task will be undertaken in the context of our broader strategy to Develop Juicing business. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Get 20 clients p/day Launch Juicing delivery business JV with other providers

About this document
Health Fitness Massage Nutrition Business Plan
This document was created by Belinda of Natural Vibe using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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