HOM-ology 1 Page Business Plan

Country Decor Business Plan

HOM-ology 1 Page Business Plan

Overview

HOM-ology has a clear business objective to develop, produce, promote and distribute Country Decor products and services. These products and services have been developed over 7 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

HOM-ology has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to satisfy lovers if country furniture needs. This is a critical issue for our selected target market of High income country lovers.

The Value Proposition

HOM-ology is uniquely positioned to deliver value to High income country lovers. "HOM-ology will Provide the best handmade decor services." In order to be deliver on this value proposition, we Our paint finish and design is unequaled. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Country Decor market. We consider our key competitors to be: Thos.mosser, antique stores. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Thos.mosser, antique stores by Unique designs, earth friendly finish, amazing finish, and customizability.

Key Strategies

Over the next 6 months our focus will be to Establish ourselves in our new store as a go to destination in the Mainline and surrounding areas. This task will be undertaken in the context of our broader strategy to We will become the most popular store to buy country furniture on the mainline. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Make a $500,000 profit by end of year 2 Obtain 250 local customers emails Hire 3 full time staff

About this document
Country Decor Business Plan
This document was created by Bill of HOM-ology using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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