Crossroads Cleaning 1 Page Business Plan

Business Cleaning Business Plan

Crossroads Cleaning 1 Page Business Plan

Overview

Crossroads Cleaning has a clear business objective to develop clientel, produce, promote and distribute Business Cleaning services. These services have been developed over 7years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Crossroads Cleaning has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as meeting face to face with business decision makers to discuss a plan to clean their business. This is a critical issue for our selected target market of Businesses.

The Value Proposition

Crossroads Cleaning is uniquely positioned to deliver value to Businesses. "Crossroads Cleaning will We will professionally clean your business so you don't have to.." In order to be deliver on this value proposition, we We will meet or beat any of our competitor pricing, provide services that are above expectations, and make the process of having your business clean an enjoyable experience. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Business Cleaning market. We consider our key competitors to be: Greater Cincinnati Maids and Apex cleaning . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Greater Cincinnati Maids and Apex by Providing superior services at a lower cost.

Key Strategies

Over the next 6 months our focus will be to dedicate a daily routine of sales and marketing for the purpose of obtaining new clients. This task will be undertaken in the context of our broader strategy to Market the business on a regular basis to ensure a continued flow of clientel. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 clients Hire 20 workers and Be Financially well.

About this document
Business Cleaning Business Plan
This document was created by Mike of Crossroads Cleaning using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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