Studio Stylist Salons 1 Page Business Plan

Salon space for stylists Business Plan

Studio Stylist Salons 1 Page Business Plan

Overview

Studio Stylist Salons has a clear business objective to produce Salon space for stylists products and services. These products and services have been developed over 3 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Studio Stylist Salons has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as we provide a space for independent stylists to practice their at with the products of their choice, receive continuing education, and take a vacation from paying rent 4 weeks a year. This is a critical issue for our selected target market of registered stylists and barbers.

The Value Proposition

Studio Stylist Salons is uniquely positioned to deliver value to registered stylists and barbers. "Studio Stylist Salons will provide a space where stylists can sell own retail, choose own product lines and take a vacation." In order to be deliver on this value proposition, we we have over 30 years in various salon enviroments and know what works and why and a degree and experience in interior design. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Salon space for stylists market. We consider our key competitors to be: Sola salons and studio lofts. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Sola salons and studio lofts by Far less expensive build out that provides stylists with a private environment

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Key Strategies

Over the next 6 months our focus will be to Open first location and market to stylists
task will be undertaken in the context of our broader strategy to Open second location. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: open first location and full open second location open locations in other states

About this document
Salon space for stylists Business Plan
This document was created by Shelly of Studio Stylist Salons using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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