Go Electronics 1 Page Business Plan

Home entertainment design Business Plan

Go Electronics 1 Page Business Plan

Overview

Go Electronics has a clear business objective to develop, produce, promote and distribute home entertainment design products and services. These products and services have been developed over years of experience and personal interest in the field. Our core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth, establishing trust and satisfaction and from our customers in isolation.

The Customer

Go Electronics has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the frustration of home entertainment installation. This is a critical issue for our selected target market of New Home Owners.

The Value Proposition

Go Electronics is uniquely positioned to deliver value to New Home Owners. "Go Electronics will Provide custom home entertainment design and installation." In order to be deliver on this value proposition, we offer the most experienced technicians and research available in the field. We work directly with the customer in a professional and personal atmosphere. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Home entertainment design market. We consider our key competitors to be: Geek squad, HED Home Entertainment Design, 4 seating, Home Cinema, salamander, and sights and sounds. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Geek squad, HED Home Entertainment Design, 4 seating, Home Cinema, salamander, and sights and sounds by eliminating the cookie cutter design. All designs are unique and tailored to the individual customer.

Key Strategies

Over the next 6 months our focus will be to Offer free estimates and professional design diagrams. Promote business online and word of mouth. This task will be undertaken in the context of our broader strategy to expand to equipment sales and offer specialized training for the most frequent updates in technology and software. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 200 satisfied customers, develop contracts with distributors after the first year and establish a showroom and storefront by our second year.

About this document
Home entertainment design Business Plan
This document was created by Ray of Go Electronics using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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