Zenable Coffee 1 Page Business Plan

Overview
Zenable Coffee has a clear business objective to develop, produce, promote and distribute The Best Tasting Coffee products and services. These products and services have been developed over Just starting with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Zenable Coffee has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Quality control will be our biggest issue so we automate the coffee machines, so quality of customer service our major team building goal.. This is a critical issue for our selected target market of Tourists to the Island and Professionals commuting to and from work, and professionals on breaks, or professionals on business meetings..
The Value Proposition
Zenable Coffee is uniquely positioned to deliver value to Tourists to the Island and Professionals commuting to and from work, and professionals on breaks, or professionals on business meetings.. "Zenable Coffee will A quick high quality tasting coffee and snack, served with a big smile." In order to be deliver on this value proposition, we What is unique about Zenable Coffee is that "disabled" people are the service delivers, and most people don't spending good money on high quality product, and it make most people feel good about them self to support disabled people helping them self.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the The Best Tasting Coffee market. We consider our key competitors to be: Hospital kiosk, work kitchens, uncle frankie's, Bobbie's, peddle's boat kiosk, bernies bakery, Mikey's.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Hospital kiosk, work kitchens, uncle frankie's, Bobbie's, peddle's boat kiosk, bernies bakery, Mikey's. by Unique and better tasting coffee, and many people feel good the help disabled people if they are getting a product they need also.
Key Strategies
Over the next 6 months our focus will be to Build up number of sales by, going to our customers place of work or transit point of tourists and workers too deliver them the the best tasting coffee and snacks.. This task will be undertaken in the context of our broader strategy to Expand number of mobile Zenable Coffee bikes to 2 or 3 units. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Capital grant for purchase of 1 mobile bike cafe Sell 100 cups of Coffee in a day Reach break even point, too justify expanding
About this document
The Best Tasting Coffee Business Plan
This document was created by Brenton of Zenable Coffee using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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