Music Bar 1 Page Business Plan

Musical entertainment and drinks Business Plan

Music Bar 1 Page Business Plan

Overview

Music Bar has a clear business objective to produce Musical entertainment and drinks products and services. These products and services have been developed over 0 with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Music Bar has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Social benefits. This is a critical issue for our selected target market of Music loving socialisers.

The Value Proposition

Music Bar is uniquely positioned to deliver value to Music loving socialisers. "Music Bar will provide a service that allows people to come together and increase their happiness through musical appreciation." In order to be deliver on this value proposition, we Live music from specific genre's. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Musical entertainment and drinks market. We consider our key competitors to be: Nearby bars, music gigs, pubs and restaurants . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Nearby bars, music gigs, pubs and restaurants by Popular drinks, specific music genre nights.

Key Strategies

Over the next 6 months our focus will be to Buy a venue. This task will be undertaken in the context of our broader strategy to Increase brand loyalty. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Buy venue Employ workers Open second bar

About this document
Musical entertainment and drinks Business Plan
This document was created by Dominic of Music Bar using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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