Minggu, 30 Juni 2013

iKnowHow 1 Page Business Plan

Lifestyle Technology Assistance Business Plan

iKnowHow 1 Page Business Plan



Overview

iKnowHow has a clear business objective to develop Lifestyle Technology Assistance services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

iKnowHow has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to understand the technology products that are such a large part of modern everyday life. This is a critical issue for our selected target market of Technophobic Individuals.

The Value Proposition

iKnowHow is uniquely positioned to deliver value to Technophobic Individuals. "iKnowHow will Assist and teach you how to understand and get the most from the technology you own." In order to be deliver on this value proposition, we I tailor my service to suit he customers requirements.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Lifestyle Technology Assistance market. We consider our key competitors to be: Geeks 2 U

Geeks R us. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Geeks 2 U

Geeks R us by My services don't just offer to fix a pc or laptop, I can teach the customer how to get the most out of their technology, to whichever degree the customer is comfortable with.


Key Strategies

Over the next 6 months our focus will be to Actively promote iKnowHow through networking events and other marketing strategies. . This task will be undertaken in the context of our broader strategy to Expand into selling technology products that compliment my services and are in demand by my client base. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Get my first paid customer Get a repeat customer Profit $100000 in one year

About this document
Lifestyle Technology Assistance Business Plan
This document was created by Kevin of iKnowHow using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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