Picklelillie-Designs 1 Page Business Plan

Sodesi Dolls & Tootstools Business Plan

Picklelillie-Designs 1 Page Business Plan

Overview

Picklelillie-Designs has a clear business objective to produce Sodesi Dolls & Tootstools products. These products have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Picklelillie-Designs has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Safety of small items for children. This is a critical issue for our selected target market of Gift givers.

The Value Proposition

Picklelillie-Designs is uniquely positioned to deliver value to Gift givers. "Picklelillie-Designs will Enabling the service we deliver and products we have is continuing to fulfil the need." In order to be deliver on this value proposition, we It's different to anything out there in the current uk market. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

As we don't have a lots of competitors within the Sodesi Dolls & Tootstools market. We don't consider any other company as competition. Our understanding other companies has been used to refine our strategy and value proposition. We believe that we can work effectively for our target market, with using our knowledge and understanding of this to help create our customers our desires.

Key Strategies

Over the next 6 months our focus will be to get our website and facebook group online and live. This task will be undertaken in the context of our broader strategy to Expand product base and delivery. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: First tootstool sold First £100 profit and our first 50 customers.

About this document
Sodesi Dolls & Tootstools Business Plan
This document was created by Kelly of Picklelillie-Designs using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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