Oris & iroro home cooking 1 Page Business Plan
Overview
Oris & iroro home cooking has a clear business objective to develop, produce, promote and distribute Catering products and services. These products and services have been developed over 2years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Oris & iroro home cooking has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Convienience. This is a critical issue for our selected target market of Workers.
The Value Proposition
Oris & iroro home cooking is uniquely positioned to deliver value to Workers. "Oris & iroro home cooking will I provid fresh home cooked meals that are tasty and healthy." In order to be deliver on this value proposition, we Freshly made meals. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Catering market. We consider our key competitors to be: Tastes, Ades cash and carry. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Tastes, Ades cash and carry by Food made according to orders not mass catering.
Key Strategies
Over the next 6 months our focus will be to Attend relevant training . This task will be undertaken in the context of our broader strategy to Stand providing large catering. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain over 100 Expand into other areas Expand menu
About this document
Catering Business Plan
This document was created by Oris of Oris & iroro home cooking using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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