Constance's Place 1 Page Business Plan

Banquet Hall Rental Business Plan

Constance's Place 1 Page Business Plan

Overview

Constance's Place has a clear business objective to develop, promote and distribute Banquet Hall Rental services. These services have been developed over 12 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Constance's Place has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to service people for different occasions at affordable prices. This is a critical issue for our selected target market of Excellent and affordable prices.

The Value Proposition

Constance's Place is uniquely positioned to deliver value for Excellent and affordable prices. "Constance's Place will provide affordable prices to rent space for weddings, meetings, etc for less fortunate people." In order to be deliver on this value proposition, we Constance's Place can provide different options to choose from regarding colors and designs. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Banquet Hall Rental market. We consider our key competitors to be: hotels. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Constance's Place, Doubletree, King's Place by Constance's Place caters to customers needs with scale pricing.

Key Strategies

Over the next 6 months our focus will be to put ads in newspapers, advertise in community, etc. This task will be undertaken in the context of our broader strategy to host a grand opening with food. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Advertising new business, obtain global customers, and promote business.

About this document
Banquet Hall Rental Business Plan
This document was created by Constance of Constance's Place using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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