Capoeira Mandinga Alameda 1 Page Business Plan

Capoeira classes for all ages Business Plan

Capoeira Mandinga Alameda 1 Page Business Plan

Overview

Capoeira Mandinga Alameda has a clear business objective to develop, produce, promote and distribute Capoeira classes for all ages services. These services have been developed over 8 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Capoeira Mandinga Alameda has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Offer wide range of affordable classes & offer more weekly classes. This is a critical issue for our selected target market of Alameda Community.

The Value Proposition

Capoeira Mandinga Alameda is uniquely positioned to deliver value to Alameda Community. "Capoeira Mandinga Alameda will Get many subjects at same time, self defense, community." In order to be deliver on this value proposition, we Only capoeira teacher in alameda since 2005. 15 years capoeira experience. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Capoeira classes for all ages market. We consider our key competitors to be: Rubys tumbling, circus, gymnastics, team sports. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Rubys tumbling, circus, gymnastics, team sports by Fully developed capoeira education program for all ages .

Key Strategies

Over the next 6 months our focus will be to Work with Alameda parks & rec to start new classes. Present/promote to local

schools & parent networks. Start new Bentivi & kinder gym classes.. This task will be undertaken in the context of our broader strategy to Build student base to earn 3000/month income

& host 1st Alameda event. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Reach 50 students Move in to circuits Teach classes through parks & rec

About this document
Capoeira classes for all ages Business Plan
This document was created by Sam of Capoeira Mandinga Alameda using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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