Mhlati international 1 Page Business Plan

Electronics clothing Business Plan

Mhlati international 1 Page Business Plan

Overview

Mhlati international has a clear business objective to develop, produce, promote and distribute products and services that appeal to the african market. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

Mhlati international has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for affordabland quality clothing and electronics a personal relation with the client. This is a critical issue for our selected target market of Youth.

The Value Proposition

Mhlati international is uniquely positioned to deliver value to out customers. "Mhlati international will We offer what the customer want when the customer wants." In order to be deliver on this value proposition, we We aee providing a service and product that is f by fare more affordable and reliable than the standard market product, we speak our customers language and bring more of personal experience to our customers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within our market segment. We consider our key competitors to be: Incredible connection, games Mr price.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Incredible connection, games Mr price. by We are able to find out on the ground floor to find out whats in fashion, meet that demand, with the electronic side we find the lowest and most prices and brands .

Key Strategies

Over the next 6 months our focus will be to Bring in foreign products as a start to build that revenue, sell these products to the black south sfrican market for a fear prices, so we can have enough money to grow our customer base. This task will be undertaken in the context of our broader strategy to Move into marketing and

Producing if our own to sell to the inteinternational markets. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Mamufacter new innovative products Move in to other africsn countries Empower African youths in business

About this document
Electronics clothing Business Plan
This document was created by Zamuxolo of Mhlati international using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.