freddie A. plumbing&heating limited 1 Page Business Plan

installation & reactive maintenance Business Plan

freddie A. plumbing&heating limited 1 Page Business Plan

Overview

freddie A. plumbing&heating limited has a clear business objective to develop, produce, promote and distribute installation & reactive maintenance services.

These services have been developed over 2 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

freddie A. plumbing&heating limited has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as expansion in heating sector. This is a critical issue for our selected target market of residential clients.

The Value Proposition

freddie A. plumbing&heating limited is uniquely positioned to deliver value to residential clients.

"freddie A. plumbing&heating limited will providing the best in efficient solutions to any problem or dilema in plumbing and heating."

In order to be deliver on this value proposition, we having trained with some of the most experienced people in the industry I have been able to absorb many of their qualities. I am confident in my abilities to problem solve, analyze situations and resolve issues promptly and effectively.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the installation & reactive maintenance market. We consider our key competitors to be: British gas
Pimlico plumbers. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with My rates are competitive, reasonable and fair..

Key Strategies

Over the next 6 months our focus will be to Marketing brand name on car, cards and flyers.. This task will be undertaken in the context of our broader strategy to Offer discounts, credit system on a buy parts pay for services later.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
sub contract additional engineers
reach customers faster on motor bike

About this document
installation & reactive maintenance Business Plan
This document was created by freddie of freddie A. plumbing&heating limited using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.