Bsm electrical ltd 1 Page Business Plan

Electrical installations Business Plan

Bsm electrical ltd 1 Page Business Plan

Overview

Bsm electrical ltd has a clear business objective to develop Electrical installations services.

These services have been developed over 7 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Bsm electrical ltd has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Energy saving. This is a critical issue for our selected target market of Commercial.

The Value Proposition

Bsm electrical ltd is uniquely positioned to deliver value to Commercial.

"Bsm electrical ltd will Provide a quality service that is cost affective."

In order to be deliver on this value proposition, we Due to our highly trained staff. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Electrical installations market. We consider our key competitors to be: Contract services
Red
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Highly trained staff with good quality workmanship.

Key Strategies

Over the next 6 months our focus will be to Marketing . This task will be undertaken in the context of our broader strategy to Specialise in certain installations.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Obtain a customer base
More vehicles on the road

About this document
Electrical installations Business Plan
This document was created by Bryan of Bsm electrical ltd using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.