Auto spa 1 Page Business Plan
Overview
Auto spa has a clear business objective to promote Car wash services.
These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.
Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Auto spa has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Timing. This is a critical issue for our selected target market of Target patents dropping/picking up there children from the school directly opposite the car wash.
The Value Proposition
Auto spa is uniquely positioned to deliver value to Target patents dropping/picking up there children from the school directly opposite the car wash.
"Auto spa will Whilst you wait to pik up your child why not get your car wash at the same time."
In order to be deliver on this value proposition, we Competitive advantage auto spa is located in the heart of marsh farm in future house and is directly opposite the Lea manor high school and opposite the purely Center. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Car wash market. We consider our key competitors to be: Limbury car wash . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Experienced staff with excellent customer service skills .
Key Strategies
Over the next 6 months our focus will be to marketing/advertising
And have 50 customers a day . This task will be undertaken in the context of our broader strategy to 100 customers a day and more full valets .
These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
100 customers a day
Private call outs
About this document
Car wash Business Plan
This document was created by Feroz of Auto spa using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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