A1 Propane 1 Page Business Plan

propane Business Plan

A1 Propane 1 Page Business Plan

Overview

A1 Propane has a clear business objective to distribute propane products and services.

These products and services have been developed over 1 day with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

A1 Propane has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as lower cost for thier propane needs. This is a critical issue for our selected target market of propane destributors.

The Value Proposition

A1 Propane is uniquely positioned to deliver value to propane destributors.

"A1 Propane will provide low cost propane so they have a higher profit per constomer."

In order to be deliver on this value proposition, we we can underbid any of our competitors. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the propane market. We consider our key competitors to be: Propane. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Great prices.

Key Strategies

Over the next 6 months our focus will be to Underbid my competitor companys. This task will be undertaken in the context of our broader strategy to Franchise in another location.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
obtain 15 costomers
establish location

About this document
propane Business Plan
This document was created by brandi of A1 Propane using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.