Trade links 1 Page Business Plan
Overview
Trade links has a clear business objective to distribute Printers products and services. These products and services have been developed over 10 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Trade links has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as To find spares availability. This is a critical issue for our selected target market of Ministries and Government Sector.
The Value Proposition
Trade links is uniquely positioned to deliver value to Ministries and Government Sector. "Trade links will Provide professional Services on site repairs and toners quick availability at a very special price." In order to be deliver on this value proposition, we The experience we have in Services, very few companies spend hours in meticulous trading and providing quality services. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Printers market. We consider our key competitors to be: KDCC..Eemc ..IT'S....... Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with KDCC..Eemc ..IT'S...... by In providing complete solutions which includes arabisation and upto board level repairs ..there is a vacuum tat needs to be filled by a quality service providing company .
Key Strategies
Over the next 6 months our focus will be to Reach new Customers. This task will be undertaken in the context of our broader strategy to Add new range of products. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Reach all 24 Ministries Reach the Oil Sector Reach at least 50 successful bussiness
About this document
Printers Business Plan
This document was created by Deepak of Trade links using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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