The Happy Hut 1 Page Business Plan

portable four-season homes Business Plan

The Happy Hut 1 Page Business Plan

Overview

The Happy Hut has a clear business objective to develop, produce, promote and distribute portable four-season homes products and services. These products and services have been developed over 3 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

The Happy Hut has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as live in nature in complete comfort. This is a critical issue for our selected target market of wilderness lovers.

The Value Proposition

The Happy Hut is uniquely positioned to deliver value to wilderness lovers. "The Happy Hut will You can live in nature full time off grid in full comfort . You can be one with the seasons and eliminate your negative environmental impact by consuming near zero resources." In order to be deliver on this value proposition, we there are no other homes that shelter you from all storms while still experiencing as though you are outside. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the portable four-season homes market. We consider our key competitors to be: Yurt and tipi makers. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Yurt and tipi makers by unique energy efficient heating

bug free

free of conventional insulation

fully portable.

Key Strategies

Over the next 6 months our focus will be to develop a sequential step manual of construction. This task will be undertaken in the context of our broader strategy to produce 10 PleniSpheres and identify ideal customore or geographical environment. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: have a community of PleniSpheres on raw land have 100 happy customer reviews have a super friendly website

About this document
portable four-season homes Business Plan
This document was created by A of The Happy Hut using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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