Snow Foam 1 Page Business Plan

Foaming car wash products Business Plan

Snow Foam 1 Page Business Plan

Overview

Snow Foam has a clear business objective to promote foaming car wash products. These products have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Snow Foam has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem thar car washing is seen as a chore, normally a slow process and not conducted as much as desired. This is a critical issue for our selected target market of car enthusiasts.

The Value Proposition

Snow Foam is uniquely positioned to deliver value to Car enthusiasts. "Snow Foam will A fun, quick and safer way to clean your car, potentially increasing the value of your car.." In order to be deliver on this value proposition, we Our store is the only store to provide both snow foaming products for both enthusiasts and non enthusiasts by making this technology available to those who do not own a pressure washer. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Foaming car wash products market. We consider our key competitors to be: Autobrite

Car care Australia

eBay sellers . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Autobrite

Car care Australia

eBay sellers by We are the only store in Australia who focuses on the products and ship Australia wide .

Key Strategies

Over the next 6 months our focus will be to Create online webstore

Post on eBay

Create Facebook page

Create twitter page

Create Instagram page



Develop #snowash #snowfoam

. This task will be undertaken in the context of our broader strategy to Be the number one shop to go for all products related to snow foaming a car. Including all guns and detergent.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch new product Obtain 1000 fans Obtain 100 customers

About this document
Foaming car wash products Business Plan
This document was created by Kc of Snow Foam using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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