Safe Landing 1 Page Business Plan
Overview
Safe Landing has a clear business objective to develop, produce, promote and distribute Assisted Living Group services. These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term objective is to acquire new residents. Customer acquisition is considered to be the critical activity and we are seeking to grow. We understand that residential growth could be at the expense of profitability, and that there is an associated cost. Our long term objective is to build a clear customer acquisition process.
The Customer
Safe Landing has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as organization. Our mission is achieved by setting high standards, encouraging honest feedback, and rewarding individual and group achievements. This is a critical issue for our selected target market of Family, Friend, Care and Community.
The Value Proposition
Safe Landing is uniquely positioned to deliver value to Family, Friend, Care and Community. "Safe Landing will provide A safe haven for those that are in transition." In order to be deliver on this value proposition, we are very passionate about people and they can always count on us in times of need.
Competitors
We have a number of competitors within the Assisted Living market. We consider our key competitors to be: Healthy living through exercising, eating, and daily devotion.
Key Strategies
Over the next 6 months our focus will be to Friendly, Safe and Clean Housing. This task will be undertaken in the context of our broader strategy to Commitment:
To consistently maintain a safe and clean environment.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Community Parks, Transportation Services Independent Living.
About this document
Assisted Living Group Home Business Plan
This document was created by Carla of Safe Landing using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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