real estate w/ Shanelle 1 Page Business Plan

home buying and selling Business Plan

real estate w/ Shanelle 1 Page Business Plan

Overview

real estate w/ Shanelle has a clear business objective to promote home buying and selling services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

real estate w/ Shanelle has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as having an agent to properly promotes their needs and intrest as much as they do. And who will go the extra mile to secure their future home.This is a critical issue for our selected target market of home buyers.

The Value Proposition

real estate w/ Shanelle is uniquely positioned to deliver value to home buyers. "real estate w/ Shanelle will provide a service that gives you my undivided time and attention and generate at least 4 to 5 interest a day." In order to be deliver on this value proposition, we will stay aggressive, knowledgeable, we will put your concerns first and will move in a timely fashion.This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the home buying and selling market. We consider our key competitors to be: Keller williams. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Keller williams by being more personalable, passionate, and thourgh.

Key Strategies

Over the next 6 months our focus will be to Meet and converse with a minimum of 5 new potential clients a day. This task will be undertaken in the context of our broader strategy to Have sold/leased a minimum of 2 homes a month. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: sell first million dollar home,make 100k in first year, allow my mom to retire.

About this document
home buying and selling Business Plan
This document was created by Shanelle of real estate w/ Shanelle using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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