Business 1 Page Business Plan
Overview
Business has a clear business objective to develop, produce, promote and distribute Lawn care, snow clearing services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Business has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Elderly people, and busy people. This is a critical issue for our selected target market of Wealthy and elderly people.
The Value Proposition
Business is uniquely positioned to deliver value to Wealthy and elderly people. "Business will Our business is dedicated to keeping you out of the cold in winter and providing you more free time to enjoy the summer. Does that sound like a reasonable deal?." In order to be deliver on this value proposition, we We provide quality services at a reasonable price.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Lawn care, snow clearing market. We consider our key competitors to be: Yard mtc companies edmonton. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Yard mtc companies edmonton by We provide a 2 ways of pricing
Contracts or hourly to give you options if you only want certain services
We give discounts for neighbor referals
We do almost every service you need for your yard
We provide quality and as business owners we do a large percentage of the work ourselves .
Key Strategies
Over the next 6 months our focus will be to Door to door sales
Flyers
Word of mouth
Advertising kijiji
. This task will be undertaken in the context of our broader strategy to Expand into:
Lawn care
Hedge trimming
Minor landscaping
Junk removal
. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 10000$ of revenue jan1 20000$ of revenue april 1 45000$ of revenue for full year from october to nov 1
About this document
Lawn care, snow clearing Business Plan
This document was created by Nick of Business using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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