NZOKA BEEF CATTLE FEDLOT 1 Page Business Plan
Overview
NZOKA BEEF CATTLE FEDLOT has a clear business objective to develop, produce, promote and distribute LIVE CATTLE,MEAT,DIARY PRODUCTS,AGRO COMMODITIES,PEANUTS,LENTILS,BUSINESS AND FINANCIAL CONSULTANCY,COMMISSION AGENCY products and services. These products and services have been developed over 6 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
NZOKA BEEF CATTLE FEDLOT has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Provision of quality products and services that are environmentally friendly. This is a critical issue for our selected target market of Local eg.Lake Zone;National eg.Tanzania;Sub-regional eg.EAC;Regional eg.SADC,COMESA;Export market eg.Middle East,AESIAN,EU,AGOA.
The Value Proposition
NZOKA BEEF CATTLE FEDLOT is uniquely positioned to deliver value to Local eg.Lake Zone;National eg.Tanzania;Sub-regional eg.EAC;Regional eg.SADC,COMESA;Export market eg.Middle East,AESIAN,EU,AGOA. "NZOKA BEEF CATTLE FEDLOT will Timely delivery;Value for Money products/services;Customer care." In order to be deliver on this value proposition, we Good listening to customers requirements;Customer order handling and processing regardless of the size;Persistence in quality. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the LIVE CATTLE,MEAT,DIARY PRODUCTS,AGRO COMMODITIES,PEANUTS,LENTILS,BUSINESS AND FINANCIAL CONSULTANCY,COMMISSION AGENCY market. We consider our key competitors to be: NARCO AND SAAFI for local and national markets;NAKUMAT AND SAKUMA for Sub-regional and Regional Market. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with NARCO AND SAAFI for local and national markets;NAKUMAT AND SAKUMA for Sub-regional and Regional Market by Provision of 100% Organic Products;Uncompromised and tailor made services;Quick response to customer queries.
Key Strategies
Over the next 6 months our focus will be to Market expansion geographical and demographically;Cost minimization and Profit Maximization;Modern technology application;Market outreach and Network. This task will be undertaken in the context of our broader strategy to New Product Innovation;Modern marketing,sales and distribution strategies;New customer recruitment;Application of Computerized accounting packages. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: New Packaging and designs Retaining existing customers and recruiting new ones Persistence in quality products and services
About this document
LIVE CATTLE,MEAT,DIARY PRODUCTS,AGRO COMMODITIES,PEANUTS,LENTILS,BUSINESS AND FINANCIAL CONSULTANCY,COMMISSION AGENCY Business Plan
This document was created by Samson of NZOKA BEEF CATTLE FEDLOT using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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