ICT Solutions 1 Page Business Plan
Overview
ICT Solutions has a clear business objective to develop, produce, promote and distribute Simple solutions to your home technology issues products and services. These products and services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
ICT Solutions has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to make full use of personal and home technology items. This is a critical issue for our selected target market of Non tech savvy.
The Value Proposition
ICT Solutions is uniquely positioned to deliver value to the Non tech savvy. "ICT Solutions will Provide a service that identifies and exploits value for money Solutions to technology issues for customers wanting more for less." In order to be deliver on this value proposition, we 15+ years if experience in communications and IT giving and fully trained staff able to offer the most up to date and value for money silly tinned currently available.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Simple solutions to your home technology issues market. We consider our key competitors to be: PC World. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with PC World by We are not salesmen and if we can deliver your requirement utilising your currently owned technology we promise we will .
Key Strategies
Over the next 6 months our focus will be to Develop a brand identity to promote our business to a wide customer base using targeted advertising. This task will be undertaken in the context of our broader strategy to Grow the business model and expand across the region. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch locally Gain customers Deliver excellent service
About this document
Simple solutions to your home technology issues Business Plan
This document was created by Sean of ICT Solutions using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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