Sabtu, 01 Juni 2013

Wash n Wear 1 Page Business Plan

laundry and dry cleaning service Business Plan

Wash n Wear 1 Page Business Plan



Overview

Wash n Wear has a clear business objective to produce laundry and dry cleaning services. These services have been developed over months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Wash n Wear has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as quality cleaning service, on time and no clothes lost. first class service. This is a critical issue for our selected target market of people who don't wash their clothes at home.

The Value Proposition

Wash n Wear is uniquely positioned to deliver value to people who don't wash their clothes at home. "Wash n Wear will provide service while you just stay at home, we pickup and bring back very clean clothes in just 24 hrs." In order to be deliver on this value proposition, we we have online presence and call center, we have dryers for more efficiency. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the laundry and dry cleaning service market. We consider our key competitors to be: Easyway and labamba. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Easyway and labamba by Unique service by being more customer oriented.


Key Strategies

Over the next 6 months our focus will be to Advertise and appoint sales agent. This task will be undertaken in the context of our broader strategy to Expand into other areas of region provide pickup and delivery. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: launch wash n wear obtain 100 customers remain consistent with service

About this document
laundry and dry cleaning service Business Plan
This document was created by Myk of Wash n Wear using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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