I've always wondered what an SEO "expert" actually does; now I know. I had always imagined someone who worked as an online marketer must be quite scientific. They must have to know "computer code" and how to get into programmes and tinker with software. And I was right; that is all part of the knowledge an SEO must possess. But there is also another element. One of the main problems an SEO practitioner will encounter is juggling the sheer amount of tasks that are underway at any one given time. Whether they're working on their own or with a team of link builders, copywriters, guest bloggers and virtual assistants, organising what needs to be done, when it needs to be done any by whom - and just as importantly, whether it's been done - can take up too much of their valuable time.
Well, no surprise, knowing so little about how to get a website developed, it has sat there with the host and domain name supplier for the past three years (at a cost of 34.00 a year for the privilege) waiting for me to launch it properly. There's all sorts of reasons why I have haven't progressed with the website (lack of material, lack of time to devote to it, the additional time required to monitor it) but even if I had managed it there is no doubt I would have had to employ someone to keep an eye on the SEO.
SEO is the principle tool; after all it's all about getting your website visible. If no one can see it when they browse the Web, then there's no way on earth you're ever going to sell your product or service via the Internet. But SEO is a whole science in its own right (well nearly) and it takes people with a certain behind the scenes know-how to make someone's website gain prominence on the results pages of Search Engines. While optimizing your website for Search Engine recognition is the main name of the game (SEO in other words) there are a whole bunch of other factors that go with it - such as back links, great "content," and social media exposure (ie: Facebook/Twitter). Now, if you had been on that first bus, well, you would probably be having the equivalent of a Cliff Richard Summer Holiday by now and been all around the world with a huge smile on your face. What these happy people will have found out is that measuring the progress of their SEO campaign is vitally important, because if you don't keep an eye on the results, then, well, what's the point of doing all that hard work writing great articles and wooing the masses with your wit and insight and pushing supposedly "great" offers.
Ultimately, you need to know that you're focusing your time and efforts in the right places and making a positive impact. Of course, that is something you will be aware of if you have been hiring a professional web development firm to oversee your SEO. They will have been doing all the monitoring for you. However, if you are a "go-it-alone" kind of person, then you know though that wading through masses of data can be confusing, time consuming and extremely tedious.
Where potential customers land on your website has a massive impact on conversion rates. First impressions count, and if all the information that they need isn't there, they'll quickly be lost to a competitor site. In terms of SEO, landing pages are just as important. Different pages of your website should be optimized for different keywords according to the content and its relevancy. By just logging in to SEO Dashboard, you can add new tasks, assess progress, and gain the peace of mind that comes with knowing that your SEO activities are organised and under control. Hmmm, think I'll get me one of these bad boys!
Well, no surprise, knowing so little about how to get a website developed, it has sat there with the host and domain name supplier for the past three years (at a cost of 34.00 a year for the privilege) waiting for me to launch it properly. There's all sorts of reasons why I have haven't progressed with the website (lack of material, lack of time to devote to it, the additional time required to monitor it) but even if I had managed it there is no doubt I would have had to employ someone to keep an eye on the SEO.
SEO is the principle tool; after all it's all about getting your website visible. If no one can see it when they browse the Web, then there's no way on earth you're ever going to sell your product or service via the Internet. But SEO is a whole science in its own right (well nearly) and it takes people with a certain behind the scenes know-how to make someone's website gain prominence on the results pages of Search Engines. While optimizing your website for Search Engine recognition is the main name of the game (SEO in other words) there are a whole bunch of other factors that go with it - such as back links, great "content," and social media exposure (ie: Facebook/Twitter). Now, if you had been on that first bus, well, you would probably be having the equivalent of a Cliff Richard Summer Holiday by now and been all around the world with a huge smile on your face. What these happy people will have found out is that measuring the progress of their SEO campaign is vitally important, because if you don't keep an eye on the results, then, well, what's the point of doing all that hard work writing great articles and wooing the masses with your wit and insight and pushing supposedly "great" offers.
Ultimately, you need to know that you're focusing your time and efforts in the right places and making a positive impact. Of course, that is something you will be aware of if you have been hiring a professional web development firm to oversee your SEO. They will have been doing all the monitoring for you. However, if you are a "go-it-alone" kind of person, then you know though that wading through masses of data can be confusing, time consuming and extremely tedious.
Where potential customers land on your website has a massive impact on conversion rates. First impressions count, and if all the information that they need isn't there, they'll quickly be lost to a competitor site. In terms of SEO, landing pages are just as important. Different pages of your website should be optimized for different keywords according to the content and its relevancy. By just logging in to SEO Dashboard, you can add new tasks, assess progress, and gain the peace of mind that comes with knowing that your SEO activities are organised and under control. Hmmm, think I'll get me one of these bad boys!
About the Author:
If you want to know more information regarding the SEO Dashboard and how this tool can help you, then visit the link provided. Also, if you want to know more information regarding Web Search SEO, visit the link.
Tidak ada komentar:
Posting Komentar