Tim's Trees 1 Page Business Plan

Overview
Tim's Trees is a family run business with a clear objective to distribute tree removing and pruning services. These services have a core focus on addressing key customer problems associated with trees and vegetation.
The Business Objectives
Our key long term business objective is to build a reputable company that provides the community with reliable tree works. Our long term objective is to build an assuring reputation within the tree industry.
The Customer
Tim's Trees has been created with a clear focus on the needs for customers. We have validated the key customer problems of removing hazardous or pruning of customers trees. This is a critical issue for our selected target market of property owners as these works should only be carried out by those with experience.
The Value Proposition
Tim's Trees is uniquely positioned to deliver value to Property owners. "Tim's Trees will provide a service that's true and honest. Quality and customer satisfaction guaranteed.." In order to deliver on this value proposition, I've been in the industry for nearly 10 years. Have learnt and gained a heap of experience on a wide range of occasions and understand the elements and delicate works needed to removing trees. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the tree industry. Every day you see a new truck with a different name on it. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively by having more skills, knowledge and experience to get any tree job done professionally. Being a family run business, I'll have less overheads, competitive prices than other small businesses on the peninsula and probably have more experience that half of the other small businesses trying to make it in the industry.
Key Strategies
Over the next 6 months our focus will be to advertise and promote Tim's Trees to build a customer base to provide a quality tree removing service in Frankston and surrounding areas. This task will be undertaken in the context of our broader strategy to expand my customer base and possibly look at upgrading gear and equipment. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Setting up the business, Building a client base and Establishing my business.
About this document
Tree removing and pruning Business Plan
This document was created by Tim of Tim's Trees using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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