nexkin 1 Page Business Plan
Overview
nexkin has a clear business objective to distribute Smart Laundry Equipment products and services. These products and services have been developed over 6 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
nexkin has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as response to customer complaints within 1 hour. This is a critical issue for our selected target market of youth entrepreneur.
The Value Proposition
nexkin is uniquely positioned to deliver value to youth entrepreneur. "nexkin will the right equipment for the right business." In order to be deliver on this value proposition, we our dedicated service tream. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Smart Laundry Equipment market. We consider our key competitors to be: Clean pro. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Clean pro by Holistic approach and human touch.
Key Strategies
Over the next 6 months our focus will be to Value added services. This task will be undertaken in the context of our broader strategy to Marketing in all media. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: sales of 5 setup in a month upgrading of existing laundrymet 50% occupancy of training centre
About this document
Smart Laundry Equipment Business Plan
This document was created by shay of nexkin using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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