Atelier Steph Fonteyn 1 Page Business Plan
Overview
Atelier Steph Fonteyn has a clear business objective to produce Collaborative art services. These services have been developed over 2.5 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Atelier Steph Fonteyn has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Developing team effectiveness.This is a critical issue for our selected target market of International companies, event & training agencies.
The Value Proposition
Atelier Steph Fonteyn is uniquely positioned to deliver value to International companies, event & training agencies. "Atelier Steph Fonteyn will provide Creative team building workshops that enable teams to define and create a visual representation of their business goals, key factors to success or values" In order to be deliver on this value proposition, we combine our corporate hr background and artistic talent to design & facilitate collaborative art workshops that strengthen teams. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Collaborative art market. We consider our key competitors to be team building providers.
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with them.
by Developed a creative workshop with structure that is transferable to business world and facilitate teams to visualise objectives through art.
Key Strategies
Over the next 6 months our focus will be to Obtain 10 team building workshops. This task will be undertaken in the context of our broader strategy to Obtain 2 to 4 team buildings per month. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Develop new showcases to present potential customers, Present offering to 30 key companies & 10 key event agencies.
About this document
Collaborative art Business Plan
This document was created by Steph of Atelier Steph Fonteyn using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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