Jumat, 19 April 2013

Shakti Healing Sanctuary 1 Page Business Plan

Ayurvedic Diet & Life Style Counseling together with Ayurvedic Business Plan

Shakti Healing Sanctuary 1 Page Business Plan



Overview

Shakti Healing Sanctuary has a clear business objective to develop, produce, promote and distribute Ayurvedic Diet & Life Style Counseling and other Ayurvedic products and services. These products and services have been developed over 2 months with a core focus on addressing the key client problem and associated opportunities.

The Business Objectives

A key component of our growth strategy is to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is provide excellent service and cutting edge Ayurvedic Diet & Lifestyle Counseling, Products and Services that have been useful in addressing our clients health concerns. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Shakti Healing Sanctuary has been created with a clear focus on the needs of our clients. Through a structured customer discovery process, we have validated the key clients problem as the need for improved health. This is a critical issue for our selected target market of women seeking better health.

The Value Proposition

Shakti Healing Sanctuary is uniquely positioned to deliver value to women. "Shakti Healing Sanctuary will provide a clear, simple and effective road map for better health." In order to deliver on this value proposition, we at Shakti Healing Sanctuary provide a tailored road map for improved health based on one's unique body constitution. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Ayurvedic Diet & Life Style Counseling & Ayurvedic Practitioner market. We consider our key competitors to be:
Lotus Ayurveda by Cynthia Copple
Kayakalpa Wellness Center by Mount Madonna Institute
Paradise Waits Wellness Retreat by Mangala Norskog
Ayurvedic Healing by Dr. Suhas

Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with them Shakti Healing Sanctuary is a simple and easy to follow yet very effective treatment protocol.


Key Strategies

Over the next 6 months our focus will be to develop a website. This task will be undertaken in the context of our broader strategy to obtain clients/customers. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Build a business foundation: legal, financial & physical; obtain an office space; marketing; obtain 20 regular clients.

About this document
Ayurvedic Diet & Life Style Counseling together with Ayurvedic Business Plan
This document was created by Clarissa of Shakti Healing Sanctuary using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.





  

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