mikkyvic Inc. 1 Page Business Plan

variety stores Business Plan

mikkyvic Inc. 1 Page Business Plan

Overview

mikkyvic Inc. has a clear business objective to develop, produce, promote and distribute variety stores products and services.

These products and services have been developed over a year and half with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

mikkyvic Inc. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as we lack extra hands. This is a critical issue for our selected target market of low and middle class.

The Value Proposition

mikkyvic Inc. is uniquely positioned to deliver value to low and middle class.

"mikkyvic Inc. will provide daily supply of goods."

In order to be deliver on this value proposition, we proximity to the customers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the variety stores market. We consider our key competitors to be: We sell at very reasonable price. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Drinks and cooking
.

Key Strategies

Over the next 6 months our focus will be to acquire new outlets and inject more funds. This task will be undertaken in the context of our broader strategy to Be a distributor.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
open a new oulet
inject new fund

About this document
variety stores Business Plan
This document was created by mike of mikkyvic Inc. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.