Confectious Cakes 1 Page Business Plan
Overview
Confectious Cakes has a clear business objective to develop, produce, promote and distribute Unique Cake Decorating Bakery products and services.
These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.
Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Confectious Cakes has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Family friendly enviroment. This is a critical issue for our selected target market of Families and local businesses.
The Value Proposition
Confectious Cakes is uniquely positioned to deliver value to Families and local businesses.
"Confectious Cakes will Provide a good business with a family friendly environment with a unique decoration to each and every cake, leaving our customers with a personal and comfortable experience.."
In order to be deliver on this value proposition, we will survey our customers at the end of every week and keep a homely environment.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Unique Cake Decorating Bakery market. We consider our key competitors to be: Unique Cakes and Cakes Galore. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Making an oath to connect personally with each and everyone of our clients to make their cake experiences more enjoyable and keep them returning..
Key Strategies
Over the next 6 months our focus will be to Advertise: Cake Decorating Fundraisers. This task will be undertaken in the context of our broader strategy to Cater a small-major event.
These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Cater/sell to a large Business
Obtain atleast 30 regulars.
About this document
Unique Cake Decorating Bakery Business Plan
This document was created by Kamrie of Confectious Cakes using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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