A bit of bread and a bowl of soup 1 Page Business Plan

freshly baked bread & daily made soups Business Plan

A bit of bread and a bowl of soup 1 Page Business Plan

Overview

A bit of bread and a bowl of soup has a clear business objective to develop, produce, promote and distribute freshly baked bread & daily made soups products. These products have been developed over just started with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

A bit of bread and a bowl of soup has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as finding a location that can maximize a profit. This is a critical issue for our selected target market of founders of startups.

The Value Proposition

A bit of bread and a bowl of soup is uniquely positioned to deliver value to founders of startups. "A bit of bread and a bowl of soup will Freshly made food made from organicly sourced products." In order to be deliver on this value proposition, we All products are made fresh each day by two people who care about their customers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the freshly baked bread & daily made soups market. We consider our key competitors to be: E5 Bakehouse

The Fresh Soup Company

Greggs. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with E5 Bakehouse

The Fresh Soup Company

Greggs by Unique organic recipes.

Key Strategies

Over the next 6 months our focus will be to Promote the product via twitter and youtube.

Design a website

Practice my craft. This task will be undertaken in the context of our broader strategy to Sell the product at several different locations.

Expand to wraps in the summer and dips.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: launch new product Build a massive following via twitter & youtube customers comment via the website and buy our products

About this document
freshly baked bread & daily made soups Business Plan
This document was created by Brenda of A bit of bread and a bowl of soup using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.