Therrobone Entertainment 1 Page Business Plan

Music Business Plan

Therrobone Entertainment 1 Page Business Plan

Overview

Therrobone Entertainment has a clear business objective to develop, produce, promote and distribute Music products.

These products have been developed over 10 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Therrobone Entertainment has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The people who love music. This is a critical issue for our selected target market of 25-32.

The Value Proposition

Therrobone Entertainment is uniquely positioned to deliver value to 25-32.

"Therrobone Entertainment will Great music."

In order to be deliver on this value proposition, we We bring a different sound to the game. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Music market. We consider our key competitors to be: Lil Wanye,Ti,Jay z. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with I do everything myself.

Key Strategies

Over the next 6 months our focus will be to 1.Tour
2.Create web site
3.EPK
4.Sell beats
5.Release Album
6.Get management
7.Promote
8.Paid show
9.Sign Artist. This task will be undertaken in the context of our broader strategy to Try to get paid shows and connections..

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Tours
Album

About this document
Music Business Plan
This document was created by Alvin of Therrobone Entertainment using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.