MyTechGuy 1 Page Business Plan

Technology services Business Plan

MyTechGuy 1 Page Business Plan

Overview

MyTechGuy has a clear business objective to promote Technology services products and services.

These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

MyTechGuy has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Small business IT needs. This is a critical issue for our selected target market of small businesses.

The Value Proposition

MyTechGuy is uniquely positioned to deliver value to small businesses.

"MyTechGuy will provide professional quslity support at affordable prices for small business owners."

In order to be deliver on this value proposition, we low overhead leading to direct savings. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Technology services market. We consider our key competitors to be: Geek Squad. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Local business with faster turn around times and customized support.

Key Strategies

Over the next 6 months our focus will be to Increase Marketing. This task will be undertaken in the context of our broader strategy to Expand service area.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Obtain 10 Contracts
Get a new van

About this document
Technology services Business Plan
This document was created by Mike of MyTechGuy using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.