Selasa, 12 Maret 2013

Lube-N-Go 1 Page Business Plan

Quick, mobile oil changes Business Plan

Lube-N-Go 1 Page Business Plan



Overview

Lube-N-Go has a clear business objective to produce Quick, mobile oil changes products and services.

These products and services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and
 align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Lube-N-Go has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Provide a quality and convenient service with quality products at a low cost. This is a critical issue for our selected target market of All vehicle owners.

The Value Proposition

Lube-N-Go is uniquely positioned to deliver value to All vehicle owners.

"Lube-N-Go will Save customers time and money while attending their automotive needs."

In order to be deliver on this value proposition, we I am mobile and I provide a comprehensive package for a low flat rate that will beat any dealership.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Quick, mobile oil changes market. We consider our key competitors to be: Jiffy Lube, Tires Plus, Car dealerships service stations, local mechanic shops. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with We come to the customer. We can service the customers vehicle while they are at work, attending an event, or at home. They can focus on spending more time with things that they enjoy in life while we maintain the vehicle that keeps you going. .


Key Strategies

Over the next 6 months our focus will be to Obtain 200 clients. This task will be undertaken in the context of our broader strategy to Generate revenue in excess of $100,000.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:

Generate $100k in year 1
Obtain 500 clients


About this document
Quick, mobile oil changes Business Plan
This document was created by Joe of Lube-N-Go using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

Tidak ada komentar:

Posting Komentar