Courtney Cares 1 Page Business Plan

Information and training in Risk Management, Claims Services, Sales, Property & Casualty Insurance Business Plan

Courtney Cares 1 Page Business Plan

Overview

Courtney Cares has a clear business objective to develop, produce, promote and distribute Information and training in Risk Management, Claims Services, Sales, Property & Casualty Insurance services.

These services have been developed over Three months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Courtney Cares has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as A better and more hands on training and test preparation service. This is a critical issue for our selected target market of Insurance companies, TPAs, Agents & Adjusters, college grads in and around business Risk Management and Insurance.

The Value Proposition

Courtney Cares is uniquely positioned to deliver value to Insurance companies, TPAs, Agents & Adjusters, college grads in and around business Risk Management and Insurance.

"Courtney Cares will Real world experience, hand-on training, efficient training including video, test materials, webinars."

In order to be deliver on this value proposition, we Actual experience working with. Global Fortune 500 companies, quality materials, hands on customer service. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Information and training in Risk Management, Claims Services, Sales, Property & Casualty Insurance market. We consider our key competitors to be: Claims services companies, testing agencies, TPA. In house risk management. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Over 10 years real world experience in various companies, hands-on experience with business development, excellent contacts in industry.

Key Strategies

Over the next 6 months our focus will be to Create and consistently update blog with articles and informations, launch website, create newsletter, build client list via e-mail and membership. This task will be undertaken in the context of our broader strategy to Write book, become the number one of training in Insurance claims services and Risk Management, write book..

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Launch Website
Gain 50k client base

About this document
Information and training in Risk Management, Claims Services, Sales, Property & Casualty Insurance Business Plan
This document was created by Courtney Osborne of Courtney Cares using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.