Canasta Verde 1 Page Business Plan

Organic Vegetables Business Plan

Canasta Verde 1 Page Business Plan

Overview

Canasta Verde has a clear business objective to develop, produce, promote and distribute Organic Vegetables products and services.

These products and services have been developed over 5 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Canasta Verde has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as delivering in time. This is a critical issue for our selected target market of Fresh Organic Vegetables in your hands.

The Value Proposition

Canasta Verde is uniquely positioned to deliver value to Fresh Organic Vegetables in your hands.

"Canasta Verde will provide a fresh organic vegetables from the camp to your hands."

In order to be deliver on this value proposition, we excelent distribution channels. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Organic Vegetables market. We consider our key competitors to be: Soriana verde. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Unique members producers.

Key Strategies

Over the next 6 months our focus will be to Free delivery. This task will be undertaken in the context of our broader strategy to Expand buying more properties
.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
buying properties to control production
distribution the product with mayorities

About this document
Organic Vegetables Business Plan
This document was created by Tonatzin of Canasta Verde using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.