VisuArch Jamaica: Virtual Venues 1 Page Business Plan

 

VisuArch Jamaica: Virtual Venues 1 Page Business Plan

Overview

VisuArch Jamaica: Virtual Venues has a clear business objective to produce 3D modeling services.

These services have been developed over 3 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

VisuArch Jamaica: Virtual Venues has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to validate design and layout vision for events and identify critical problems before the big day.. This is a critical issue for our selected target market of event venue and planning service providers seeking a medium through which to clearly convey design ideas in a dynamic change friendly environment..

The Value Proposition

VisuArch Jamaica: Virtual Venues is uniquely positioned to deliver value to event venue and planning service providers seeking a medium through which to clearly convey design ideas in a dynamic change friendly environment..

"VisuArch Jamaica: Virtual Venues will enable easy, clear communication with prospective clients, local or abroad.."

In order to be deliver on this value proposition, we We develop virtual replicas of venues which the decor can be customized to client specs and shared electronically for design collaboration. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the 3D modeling market. We consider our key competitors to be: Pixel3D studio. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with We are tapping into a new market segment.

Key Strategies

Over the next 6 months our focus will be to We will seek a niche market for 3d visualization in Montego Bay event planning industry. Eg. Weddings, concerts etc.. This task will be undertaken in the context of our broader strategy to Continue to build a catalogue of venues to expand our reach to similar markets across Jamaica. Growth will also que the expansion and training of new 3d studio team members to help spread the work load..

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
sell the 3d venues idea
build catalogue of popular venues

About this document
This document was created by DuWayne of VisuArch Jamaica: Virtual Venues using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.