Just Us Bakery 1 Page Business Plan
Overview
Just Us Bakery has a clear business objective to develop, produce, promote and distribute cookies, cupcakes and candy products. These products have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Just Us Bakery has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as i will have a complaint/suggestion box.. This is a critical issue for our selected target market of children, parents.
The Value Proposition
Just Us Bakery is uniquely positioned to deliver value to children, parents. "Just Us Bakery will Just Us Bakery, will provide you with superior customer service through our sweets. Our sweets are made with love, care and patience.." In order to be deliver on this value proposition, we Just Us Bakery is a family business. We want to share our love of food and baked goods with everyone. Unlike most bakeries, all of our goods are baked from scratch. From our luscious cupcakes, to our chewy cookies. As we grow we'll be introducing new products.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the cookies, cupcakes and candy market. We consider our key competitors to be: Crumbs Bakery
Mrs. Fields Cookies
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Crumbs Bakery
Mrs. Fields Cookies
by They both have a bigger fan base..
Key Strategies
Over the next 6 months our focus will be to In the next six month, I will use social media to advertise the bakery. I will also conduct bake sales and fundraisers to promote the bakery. Through these events, I will network with potential customers.. This task will be undertaken in the context of our broader strategy to In 12 months time, I will obtain a store front in a fairly big shopping mall. I will also be introducing new products to the menu. I also will have a voters poll taken for the most liked menu items.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Donate to local agencies Obtain a website, post everyday Launch new products
About this document
cookies, cupcakes and candy Business Plan
This document was created by Aisha of Just Us Bakery using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
Tidak ada komentar:
Posting Komentar