Hand at home care 1 Page Business Plan
Overview
Hand at home care has a clear business objective to develop, produce, promote and distribute Homemaking and companion services. These services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire quality services to our clients.Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Hand at home care has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Quality of services. This is a critical issue for our selected target market of Seniors, disabled individuals.
The Value Proposition
Hand at home care is uniquely positioned to deliver value to Seniors, disabled individuals. "Hand at home care will Provide services in where they have the assistance they need to continue with activities of daily living." In order to be deliver on this value proposition, we Our goal is to keep our clients as comfortable and happy in their own home. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Homemaking and companion market. We consider our key competitors to be: We are a business that wants to keep our clients in the comfort of their own home. Our goal is keep them happy with loving companions and assist with any house hold chore that they may not be able to do them self such as light cleaning,laundry,meal prep, grocery shopping etc. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with We are a business that wants to keep our clients in the comfort of their own home. Our goal is keep them happy with loving companions and assist with any house hold chore that they may not be able to do them self such as light cleaning,laundry,meal prep, grocery shopping etc by We assure that your receiving the quality of care you deserve. We have 24 hr on call services.transportation will be provided to our clients if needed for essential needs such as appointments, grocery shopping etc.
Key Strategies
Over the next 6 months our focus will be to Flyers
Social network
Networking/promoting
Reaching out the community actually visiting nursing homes rehab center hospitals etc. This task will be undertaken in the context of our broader strategy to Networking / promoting. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Grow as company to expand and hire medical staff such as nurses, physical therapist, doctors, cna etc Create a chain of a hand at home care Community,national awareness
About this document
Homemaking and companion Business Plan
This document was created by Mari of Hand at home care using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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