Selasa, 06 Agustus 2013

Fleet Remarketing Solutions 1 Page Business Plan

Sourcing quality vehicle stock Business Plan

Fleet Remarketing Solutions 1 Page Business Plan



Overview

Fleet Remarketing Solutions has a clear business objective to distribute Sourcing quality vehicle stock products and services. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Fleet Remarketing Solutions has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Source vehicles prepared to a very high standard at competitive prices. This is a critical issue for our selected target market of Large retail vehicle resellers.

The Value Proposition

Fleet Remarketing Solutions is uniquely positioned to deliver value to Large retail vehicle resellers. "Fleet Remarketing Solutions will Provide easy access to a regular supply of high quality vehicles." In order to be deliver on this value proposition, we Our combined skills and experience provide us with access to manufacturers stock streams which we are able to carefully select and prepare internally to a very high standard in line with our clients' expectations. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Sourcing quality vehicle stock market. We consider our key competitors to be: GRS

Remarketing companies

Individual traders

. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with GRS

Remarketing companies

Individual traders

by Quality and standards of preparation, price, personalised account management.


Key Strategies

Over the next 6 months our focus will be to Develop most profitable routes to market. This task will be undertaken in the context of our broader strategy to Convert to a full time operation to maximise stock acquisition and resale through researched sales channels. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Set up new company & structure Set up 6 sourcing channels Set up 4 sales channels

About this document
Sourcing quality vehicle stock Business Plan
This document was created by Khalid of Fleet Remarketing Solutions using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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