Feisty Gal Couture 1 Page Business Plan
Overview
Feisty Gal Couture has a clear business objective to distribute Unique clothing, trendy jewelry, and top quality virgin hair products. These products have been developed over 2 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Feisty Gal Couture has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The desire to be fashionably unique. This is a critical issue for our selected target market of Fashion and beauty lovers.
The Value Proposition
Feisty Gal Couture is uniquely positioned to deliver value to Fashion and beauty lovers. "Feisty Gal Couture will Provide fashion and beauty products that effortlessly feed your individuality." In order to be deliver on this value proposition, we Our unique products allow our customers to be fashionably unique and trendy all at once. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Unique clothing, trendy jewelry, and top quality virgin hair market. We consider our key competitors to be: So Rella Boutique, Bella Dream Hair, Kevin Hadden Boutique, Her Imports. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with So Rella Boutique, Bella Dream Hair, Kevin Hadden Boutique, Her Imports by Affordable prices .
Key Strategies
Over the next 6 months our focus will be to Appoint a brand ambassador and execute various promotional devices such as ads and social sites . This task will be undertaken in the context of our broader strategy to Design custom Feisty Gal Couture products . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch custom products Gain 10 celebrity supporters Attract 1,000 new customers
About this document
Unique clothing, trendy jewelry, and top quality virgin hair Business Plan
This document was created by Akevia of Feisty Gal Couture using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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