Decker Services 495 1 Page Business Plan
Overview
Decker Services 495 has a clear business objective to produce Repair and Maintenance Services. These services have been developed over 7 Months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Decker Services 495 has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Offer dependable, high quality; be available with in 24 hours. This is a critical issue for our selected target market of Home and commercial housing owners.
The Value Proposition
Decker Services 495 is uniquely positioned to deliver value to Home and commercial housing owners. "Decker Services 495 repair and maintenance provider, we are reliable, show up on- time and do the job right the first time. In order to be able to deliver on this value proposition, we Our reliability and quality of work. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Repair and Maintenance Services market. We consider our key competitors to be: Handymen, large big box retailers that offer comparable services, small construction companies . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Handymen, large big box retailers that offer comparable services, small construction companies by keeping our overhead low by working out of our homes. We offer competitive price to our consumers and are able to beat most of our competitors prices .
Key Strategies
Over the next 6 months our focus will be to use Craigslist - place ad every 2 days
Word of mouth
Possibly mailings. This task will be undertaken in the context of our broader strategy to Service 20 repeat customers and add
Tech's on a part time basis. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Hire experienced trades men
Measure our success based on repeat business Develop a consistent service experience for our customers
About this document
Repair and Maintenance Services Business Plan
This document was created by Paul of Decker Services 495 using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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