TyedUp Collectionz 1 Page Business Plan

Custom Bowties and Accessories Business Plan

TyedUp Collectionz 1 Page Business Plan

Overview

TyedUp Collectionz has a clear business objective to develop, produce, promote and distribute Custom Bowties and Accessories products. These products have been developed over 5 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

TyedUp Collectionz has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as to Create a pre-tied do it yourself bow tie. This is a critical issue for our selected target market of Business Professional.

The Value Proposition

TyedUp Collectionz is uniquely positioned to deliver value to Business Professional. "TyedUp Collectionz will Create a quality made product that will enhance your personal style." In order to be deliver on this value proposition, we TyedUp ties are hand converted from neck tie an easy to wear due to our Velcro cohesive fastening.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Custom Bowties and Accessories market. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with our Custom and Hand made bow ties that fit all shapes and sizes.

Key Strategies

Over the next 6 months our focus will be to Flood the social networks and create a website. This task will be undertaken in the context of our broader strategy to Look for product placement, hire a publicist.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch Product Create fan base Product placement

About this document
Custom Bowties and Accessories Business Plan
This document was created by Brennon of TyedUp Collectionz using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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