Quiet sleep 1 Page Business Plan
Overview
Quiet sleep has a clear business objective to promote Board services. These services have been developed over 0 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Quiet sleep has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for cheap quiet sleep when travelling. This is a critical issue for our selected target market of Travellers to nicaragua.
The Value Proposition
Quiet sleep is uniquely positioned to deliver value to Travellers to nicaragua. "Quiet sleep will Ensure you a quiet place to sleep when travelling." In order to be deliver on this value proposition, we No noise after 10pm. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Board market. We consider our key competitors to be: Hotels, other hostels, houses, apoartments. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Hotels, other hostels, houses, apoartments by Extensive training explaining importance of no noise after 10pm to guests. Monitoring through webcams .
Key Strategies
Over the next 6 months our focus will be to Advertise on hostel world and international hostelling websites. This task will be undertaken in the context of our broader strategy to Find a competent employee. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Opening day First customer 1 year of survival
About this document
Board Business Plan
This document was created by Yann of Quiet sleep using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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