On Q Security Services 1 Page Business Plan

static security guards Business Plan

On Q Security Services 1 Page Business Plan

Overview

On Q Security Services has a clear business objective to develop, produce, promote and distribute static security guards services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

On Q Security Services has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as competition. This is a critical issue for our selected target market of construction sites.

The Value Proposition

On Q Security Services is uniquely positioned to deliver value to construction sites. "On Q Security Services will provide highly qualified guards and reliable service." In order to be deliver on this value proposition, we our strong assets are our guards, they work with us because we respect them financially and humane. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the static security guards market. We consider our key competitors to be: Nitstar, G4S and ISS. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Nitstar, G4S and ISS by I worked with all these companies and i know from experience how to make the client happy without diminishing the security guard respect..

Key Strategies

Over the next 6 months our focus will be to Appoint a sales personal. This task will be undertaken in the context of our broader strategy to Supply new services like CCTV install and service, take on high profile jobs. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: obtain 10 contracts by the end of the year train guards to higher level start patrol and alarm responce service

About this document
static security guards Business Plan
This document was created by Mazen of On Q Security Services using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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